Amazon.com today officially launched its Amazon Podcasts network, an original podcast series offering customers four unique channels of free content: Amazon BookClips, Music You Should Hear, Significant Seven and Amazon Wire, all available at www.amazon.com/podcast. The company expects to offer several additional channels in the coming months to meet its customers’ increasing demand for rich content related to the products they shop for every day on Amazon.com. Each podcast is available via streaming and download from Amazon.com, and through RSS and iTunes. Amazon Wire is also available on TiVo.

“Amazon Podcasts offers customers exclusive content and interviews they won’t find anywhere else,” said Kristi Coulter, Senior Manager of Editorial at Amazon.com. “Amazon is continually finding ways to improve the service we provide to our millions of customers. Thanks to this new and innovative podcast series, listeners can get more exclusive information about the artists, authors and actors they love.”

Amazon Wire launches today with a large library of previously recorded content from popular personalities such as personal finance guru Suze Orman, bestselling authors Michael Crichton and Khaled Hosseini, Grammy Award-winning artist Sting, “Saturday Night Live” creator Lorne Michaels and Oscar-winning director Steven Soderbergh. Other popular guests include Massachusetts Sen. John Kerry, Kirk Douglas, Wes Craven, Madeleine Albright, Maggie Gyllenhaal and Joss Stone.

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